Strategic Public Relations for Public Good
Building Trust, Strengthening Impact
Media, messaging and engagement designed for the audiences you serve
Zaja PR is an award-winning public relations firm that delivers strategic communications and stakeholder engagement services to positively impact communities. Founded by Azania Herron, a PR professional with 20+ years of experience in nonprofit, private and government sectors, Zaja (pronounced zha-zha) PR helps clients to reach their audiences and goals.
The firm facilitates success through consultation or direct support across a variety of services including media relations, stakeholder and community engagement, crisis communications, public affairs, brand development, content creation, social media, events and more.
We specialize in partnering with organizations, foundations and government agencies to strengthen their reputation, build trust and drive engagement across historically marginalized communities.
Trusted by Leading Organizations
Work
We've increased brand awareness for organizations and public initiatives, influenced public policy, driven economic development, positioned events to become a flagship for the community, developed and nurtured industry leaders to rise as thought leaders, enhanced internal and external communications and so much more.
Services
We support national organizations, local affiliates, foundations and public partners in building visibility, aligning stakeholders and engaging diverse communities around shared priorities. We align communications strategy with your goals to ensure your message reaches and resonates with the right audiences.
Our capabilities include media relations, public advocacy, community engagement, digital and social strategy, event communications, internal communications, workshops and campaign development.
Certifications
We are certified as a Historically Underutilized Business (HUB) by the State of North Carolina Department of Administration, and as a Small Business Enterprise (SBE) and Minority Business Enterprise (MBE) by the City of Charlotte.
